Tag Archives: Advertising

In Your Face(book) Spam

Advertising media – the term for the way that ads get put in front of us – is a little like water in that it will insidiously seep into every part of our lives. Marketers, having recently discovered the Long Tail and the viral network effects of social engineering, are also looking at ways to […]
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Ad firm Spot Runner lands $51 million in funding

B2B Long Tail company Spot Runner has secured a ‘war chest’ of $51M to fend off challenges from deep pocketed competitors Google and, yes, Microsoft. It’s an interesting model they’ve got. Democratize production and distribution of television advertising through pre-fab TV spots (Customized with a business’s photos, logo and Voiceover) and localized (inexpensive) TV buys. […]
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