Tag Archives: Marketing

Facebook | Mass Interpersonal Persuasion, or just a waste of time?

Fast Company is running an interview with Stanford Prof BJ Fogg, author of a new book about the social networking service. There are some interesting ideas, and also some rather outlandish ones. Of the more explorable is this tidbit: “A lot of our exposure to services and products is now going to be socially mediated. [...]
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